I will say right up front that I am a business coach. I absolutely love what I do. I get incredible satisfaction in knowing that I have positively impacted someone’s life. Whether I have helped to improve their business or their career, it is wonderful to see my work help someone.
So, why should you hire a business coach? I have heard many, many, many times “I don’t’ need a business coach” or “business coaches are too expensive.” I have three questions for you.
First, is your business and/or career exactly where you want it? In other words, do you want to improve your situation or are you content? If your answer is “I am content and do not want nor need to improve my situation” then I would say that you do not need a business coach. You’re happy with your professional and personal situations and taking on an additional expense would not be justified.
If your answer to my first question is “no, I want improvement” then I would ask you my second question, and that is whether or not you would be receptive to coaching? In order to make progress by working with a coach, you need to be receptive to the ideas, suggestions, and recommendations provided. At the very least, you need to be open and honest with your coach in order to realize progress. If you are not receptive, coaching will not be worth your time and money.
Lastly, if you want improvement and are receptive, are you willing to make an investment that will yield a return? Working with a coach is an investment, both in time and money. Are you willing to invest both in order to realize positive returns? Every business coach should be able to help you put more money in your pocket, thus creating a positive return on your investment. In other words, by working with a coach your business will improve financially or your career will progress where you have greater income potential. In essence, the coaching you invest in will pay dividends. If you don’t realize dividends, look for a different coach.
Three important points I want to add. First, every coach should also have a coach. I have a coach. In fact, I have more than one coach. Why? Because I want to be the very best coach I can possibly be for my clients. Even though I spent many years in corporate life, have a solid educational background, started businesses, been in leadership positions, I need to continuously improve my abilities to positively impact people.
My second point is as follows: not investing in a coach to improve your circumstance is being short-sighted. In the end, it will cost you more by not improving yourself from working with a coach than it will to have a coach. I think back to early on in my career and how a coach could have helped me. It was a definite lost opportunity on my part.
Point number three, find a coach who aligns with your core values and beliefs. If you don’t, you will struggle and get frustrated with your coach because you will always disagree. And, disagreement leads to a lack of progress. How do you find a coach who aligns well with you? Interview them. Find out before you make an investment.
In summary, should you hire a business coach? Answer my three questions and you will be able to determine what is best for you. And please remember my three key points: (1) make sure your coach has a coach; (2) the cost of not having a coach could be greater than your investment in a coach; and (3) hire a coach who aligns with your core values and beliefs.
Best of success to you!